Service: Product management

… for digital companies:
Support with strategy development, setting up product management and the market launch and growth of your digital products.

Performance Description
Ideation and conception
  • Market and competitive analysis: Conducting analyses to identify market opportunities and the competitive landscape.
  • Product vision and strategy: Development of a clear product vision and an actionable strategy that meets market needs.
  • Value proposition design: Development of a unique value proposition that forms the basis of the product.
Product development and MVP
  • Lean startup and agile methods: Consulting and application of lean startup principles and agile development methods for fast and effective product development.
  • MVP development: Support in the definition and development of a minimum viable product (MVP) in order to collect user feedback at an early stage.
  • Technology and platform consulting: Recommendations on technology stacks, platforms and tools required for product development.
Market launch and growth
  • Go-to-market strategy: Development and implementation of a go-to-market strategy, including positioning, pricing and distribution channels.
  • User acquisition and retention: Advice on strategies for user acquisition, customer acquisition and retention.
  • Growth hacking and scaling: Use of growth hacking techniques and advice on scaling the product and business model.
Start-up spin-off and company development
  • Business planning and financing: Help with drawing up business plans, financial models and securing start-up capital or investments.
  • Legal form and formation formalities: Advice on choosing the right legal form and support with incorporation formalities.
  • Building teams and culture: Support in building an effective team and developing a strong corporate culture.
Continuous optimization and pivoting
  • Product and market feedback loops: Establishment of continuous feedback mechanisms for product improvement and adjustment of the market strategy.
  • Analysis and KPI tracking: Implementation of analysis tools and KPI tracking to measure the success and performance of the product.
  • Pivoting and iteration: Advice on the decision on and implementation of product or strategy pivoting based on market feedback and data.
Long-term partnership and mentoring
  • Ongoing support and consulting: Long-term consulting support to overcome future challenges and opportunities.
  • Network and partnerships: Access to a network of industry experts, potential partners and investors.